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North Light AI

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  • Home
  • Our Services
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    • AI Strategic Consulting
  • About Our Work
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The Competitive Edge for Higher Education

Colleges and universities face significant challenges: stagnant or declining enrollments, lower admissions yield rates, and more. 


North Light AI can help.

Find out more

Inquiry-to-Alumni Solutions

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Admissions & Enrollment

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Student Engagement & Support

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Operational Efficiency

Unprecedented Challenges for Higher Ed

Declining Enrollment

Changing Student Expectations

Declining Enrollment

Nationwide trend since 2010, exacerbated by the COVID-19 pandemic.

Financial Pressures

Changing Student Expectations

Declining Enrollment

Decreased or stagnant public funding leading to higher tuition fees.

Changing Student Expectations

Changing Student Expectations

Changing Student Expectations

Growing demand for personalized, flexible, and technology-enhanced learning experiences.

Operational Inefficiencies

Intense Competition for Students & Resources

Changing Student Expectations

 Outdated systems, administrative silos, and processes leading to system-wide inefficiencies. 

Intense Competition for Students & Resources

Intense Competition for Students & Resources

Intense Competition for Students & Resources

Increased competition due to a shrinking pool of traditional students.

Preparing Students for AI-Driven World

Intense Competition for Students & Resources

Intense Competition for Students & Resources

 Growing need to equip students with AI literacy and skills. 

ADMISSIONS & ENROLLMENT

Personalized Outreach & Engagement

Analytics for Enrollment Management

Analytics for Enrollment Management

Boost enrollment and retention with personalized outreach at scale and  engagement strategies that tailor communication and support to each  student's unique needs and interests, fostering a deeper connection and  commitment to your institution 

Analytics for Enrollment Management

Analytics for Enrollment Management

Analytics for Enrollment Management

Analyze enrollment trends and predict future numbers to aid strategic planning and resource allocation 

AI-Driven Marketing and Outreach

Analytics for Enrollment Management

AI-Driven Marketing and Outreach

Captivate prospective students with virtual tours, online  information sessions, and compelling alumni success stories, showcasing  the vibrant life and opportunities at your institution." 

Robotic Process Automation (RPA)

Digital & Social Media Engagement

AI-Driven Marketing and Outreach

Enhance your institution's efficiency with Robotic Process  Automation (RPA) solutions that automate repetitive tasks, optimize data  management, and improve communication workflows, allowing your team to  focus on strategic initiatives and personalized student engagement.

24/7 Chatbots & Support

Digital & Social Media Engagement

Digital & Social Media Engagement

Enhance student engagement and streamline the enrollment process  with 24/7 chatbots and support systems. Provide instant, personalized  assistance to prospective students, ensuring they receive the  information they need without delay, and keep them moving smoothly  through the application process 

Digital & Social Media Engagement

Digital & Social Media Engagement

Digital & Social Media Engagement

Maximize your institution's reach with targeted social media  campaigns, SEO optimization, and mobile-friendly content to attract and  engage prospective students effectively.

STUDENT ENGAGEMENT & SUPPORT

AI-Powered Student Retention

Multilingual Support & Tutoring

Multilingual Support & Tutoring

Boost enrollment and retention with personalized outreach at scale and  engagement strategies that tailor communication and support to each  student's unique needs and interests, fostering a deeper connection and  commitment to your institution 

Multilingual Support & Tutoring

Multilingual Support & Tutoring

Multilingual Support & Tutoring

Implement AI-powered chatbots that provide round-the-clock  assistance for student inquiries in 100+ languages. These chatbots can handle a wide range  of questions, from administrative queries about enrollment and  financial aid to academic support and campus life information. By offering immediate, accurate responses, chatbots improve student  engagement, reduce administrative workload, and enhance the overall  student experience. 

Virtual Advising Systems

Multilingual Support & Tutoring

Virtual Advising Systems

 Create systems that assist students in navigating degree  requirements and course selections. These systems provide personalized  degree roadmaps and "what-if" scenarios, allowing students to explore  different academic pathways and understand the implications of their  choices. By offering tailored advising, these systems support students  in making informed decisions, optimizing their academic journey, and  achieving their educational goals. 

Resource Allocation

Personalized Learning & Tutoring Platform

Virtual Advising Systems

Leverage AI to analyze comprehensive student data and identify  areas where additional resources are needed, such as tutoring,  workshops, or mental health services. These tools help institutions  allocate resources more effectively, ensuring that support is available  where it is most needed. By optimizing resource distribution,  institutions can enhance student success and retention, ultimately  contributing to a more supportive learning environment. 

AI-Driven Career Pathway Guidance

Personalized Learning & Tutoring Platform

Personalized Learning & Tutoring Platform

Offer platforms that use AI to analyze students' interests,  skills, and academic performance alongside current market trends. These  platforms provide personalized career advice and suggest academic  pathways that align with students' career goals. By helping students  make informed decisions about their education and career plans,  institutions can boost student satisfaction and career readiness. 

Personalized Learning & Tutoring Platform

Personalized Learning & Tutoring Platform

Personalized Learning & Tutoring Platform

Develop AI-driven platforms that adapt coursework and study plans  to meet the unique learning styles and needs of each student. These  platforms can analyze a student's strengths, weaknesses, and preferences  to provide tailored educational content and resources. By offering a  customized learning experience, institutions can enhance student  engagement, improve academic outcomes, and increase overall  satisfaction. 

OPERATIONAL EFFICIENCY

Content Management Systems

Content Management Systems

Content Management Systems

Transform your educational content organization with our  AI-powered CMS. Automatically tag, categorize, and link course materials  across departments. Improve content discoverability by up to 50% and  enable personalized learning paths for students. Our system integrates  with existing databases and supports multiple file formats for seamless  adoption."

Predictive Course Planning

Content Management Systems

Content Management Systems

 Optimize course offerings and resource allocation with predictive  analytics that forecast enrollment trends and identify bottlenecks,  ensuring student satisfaction and timely graduation 

Alumni Engagement

Content Management Systems

Automated Assessment Tools

Boost alumni connections and student outcomes with our intelligent  networking platform. Use AI to match current students with alumni  mentors based on career goals, skills, and experiences. Track engagement  metrics and career placement rates, demonstrating your institution's  value to prospective students and donors. 

Automated Assessment Tools

Automated Assessment Tools

Automated Assessment Tools

Revolutionize grading with our AI-powered system that evaluates  written responses, essays, and open-ended questions. Reduce grading time  by up to 70% while providing consistent, objective feedback. Our tool  offers customizable rubrics, real-time analytics, and personalized  student feedback, integrating seamlessly with your existing learning  management systems. 

Curriculum Development

Automated Assessment Tools

AI Literacy & Integration

Stay ahead of industry trends with our AI-driven curriculum  optimization tool. Analyze real-time labor market data and student  performance metrics to identify skill gaps and emerging fields.  Automatically generate course recommendations and content updates,  ensuring your programs remain relevant and attractive to prospective  students and employers 

AI Literacy & Integration

Automated Assessment Tools

AI Literacy & Integration

 Empower your institution with cutting-edge AI knowledge and  skills. Our comprehensive AI Literacy and Integration Program is  designed to equip university staff, faculty, and students with the  understanding and practical skills needed to leverage AI effectively in  higher education.

North Light AI for Education

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Within the next year, higher education will undergo a pivotal shift from enhancing digital fluency to advancing AI literacy and empowerment. This change is vital to align with the increasing presence of AI, transforming it from a mere tool into an integral part of academic and creative work.


— Kim Round, Ph.D., founding partner, Instructioneers LxD

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